Godlike Partners is the Olymp Casino affiliate program and a direct advertiser of Olymp Casino. We work with brand and cross-brand traffic, pay the full rate for it and never cut payouts after the fact. Brand terms are agreed with your manager before launch. And the demand for the brand is already there: according to Ahrefs, people search for Olymp Casino about 7,000 times a month in Kyrgyzstan, 4,200 in Azerbaijan, 3,300 in Uzbekistan and 220 in Argentina.
Below we break down which queries players type in different countries, how much we pay for SEO traffic and why a brand player pays off for us.
What brand traffic and cross-brand are
Brand traffic means players who find a casino by its name. They type “olymp casino”, “олимп казино скачать” (Olymp casino download) or “olymp casino giriş” into the search bar and land on the affiliate site that ranks for those queries. Cross-brand works in a similar way, except the query contains the name of another operator and the player is sent to our offer.
For SEO teams in gambling, this is one of the most straightforward sources. The brand itself creates the demand, and the affiliate’s job is to capture it from the search results. The problem is the terms: many offers ban brand traffic outright or pay a reduced rate for it.
Why advertisers restrict brand traffic
There are two reasons behind the bans.
The advertiser believes it has already paid for this demand. Brand awareness is built through marketing, outdoor ads and work with influencers. In the advertiser’s view, a player searching for the casino by name would have found it anyway. Not everyone agrees to pay the full rate for such a player, so brand traffic gets cut or closed.
Reputational risk. Trading on someone else’s name, an affiliate can promise a bonus that doesn’t exist or terms the product doesn’t offer. The player doesn’t get what was promised and blames the casino. Hence the caution and the desire to keep brand traffic under control.
Because of this, schemes have appeared on the market to sneak brand traffic past the cuts. Working with them is risky for everyone involved.
How Godlike Partners treats brand traffic
We don’t compete with affiliates for the brand. If a player is looking for Olymp Casino, it’s in our interest for an affiliate to bring them and get paid for it. Losing that player or waiting for them to reach registration on their own costs us more.
A brand player converts better. Someone searching for a casino by name has already decided to play. They don’t need the product explained, and they reach a deposit more often than a cold user coming from a creative. They also stay in the product longer.
The rate is known in advance. You agree the brand rate with your manager before launch, and it depends on the country. There are no brand cuts at the payout stage.
The product closes the deposit. After the click, the player is picked up by local payment methods, a low minimum deposit and the retention team. According to our data, this gives Reg2Dep of 25–70%, with the exact figure depending on the country. A brand player who is already set on playing gets a short path to the cashier.
The same goes for SEO traffic in general. We don’t cut search traffic, and rates for SEO, ASO and PPC are higher than for regular CPA.
Demand for Olymp Casino by GEO
For this summary, we pulled all queries containing the brand name (“olymp casino”, “олимп казино” and spelling variants) in our priority GEOs from Ahrefs. Below are the summary and the rates for search traffic.
| GEO | Brand queries per month | Keywords | SEO traffic rate |
| Kyrgyzstan | ~7,000 | 189 | from $35 |
| Azerbaijan | ~4,200 | 92 | from $70 |
| Uzbekistan | ~3,300 | 192 | from $30 |
| Argentina | ~220 | 14 | from $20 |
Rates change; your manager will give you the current figure for your GEO.
Kyrgyzstan: the biggest demand
In Kyrgyzstan, the brand is searched for more often than in our other GEOs. The top queries are “олимп казино кыргызстан” (Olymp casino Kyrgyzstan, about 1,700 a month), “olymp casino” (1,600) and “олимп казино” (1,500). A notable share goes to app downloads: “олимп казино скачать” and “олимп казино кыргызстан скачать” together bring about 1,100 queries. There are also navigational queries for login and the official website.
Demand here is well established. Olymp Casino has local MBank, Optima and O! Dengi connected for this GEO, with a minimum deposit of 300 KGS.
Azerbaijan: the highest rate
Most of the volume in Azerbaijan comes from the Latin-script “olymp casino”, about 3,000 queries a month. The rest are local variations: “olymp casino azerbaijan” and “azerbaycan”, “olymp casino giriş” (login), “olymp casino yukle” (download) and “olymp casino promo code”.
We pay more for SEO traffic from Azerbaijan than anywhere else among our main markets: from $70 for each player you bring. The minimum deposit in the product is 5 AZN.
Uzbekistan: lots of app queries
Uzbekistan has almost 200 brand keywords. The most popular is “olymp casino”, about 1,100 queries. Next come “olymp casino uz”, “олимп казино” and “олимп казино уз”, and app download queries show up in several variants.
The product is adapted for Uzbekistan: Uzcard and Humo payment methods, a minimum deposit of 20,000 UZS and an interface translated into the local language. Thanks to this, brand players from Uzbekistan convert to deposits well.
Argentina: demand is just taking shape
Argentina has about 220 brand queries a month so far, most of them for “olymp casino”. The first trust-related queries have also appeared, such as “olymp casino es confiable” (is Olymp casino reliable). We opened the market recently, and it’s ready for players: Mercado Pago and crypto at the cashier, a minimum deposit of 5,000 ARS, which is roughly $3.50. Joker’s Jewels sits at the top of the lobby.
There’s almost no competition for the brand in Argentina. A site that ranks for the brand now is very likely to hold its positions when demand grows and other affiliates arrive. For our part, we’re promoting Olymp in Argentina. For a detailed look at the GEO, its players and top games, see Argentina GEO breakdown.
How to get started
SEO teams in gambling who are tired of brand bans and cut rates are welcome here. Sign up with Godlike Partners, the Olymp Casino affiliate program, agree the rate for your market with your manager and get your site ranking for brand queries. We publish GEO stats, affiliate case studies and news about new market launches in the Godlike Partners Telegram channel.
FAQ
Can I run brand traffic to Olymp Casino?
Yes. Godlike Partners openly works with brand and cross-brand traffic to Olymp Casino. You agree the rate and rules with your manager before launch.
Does the Olymp affiliate program cut the rate for brand traffic?
No. The brand rate depends on the GEO and is known in advance. We don’t cut it after the fact.
How much do Olymp Casino affiliates get paid for SEO traffic?
For search traffic (SEO, ASO, PPC), rates are higher than regular CPA: from $35 in Kyrgyzstan, from $30 in Uzbekistan, from $20 in Argentina. In Azerbaijan, from $70. Your manager will give you the current rate for your volume.
What payment model does the Olymp affiliate program use?
CPA: a fixed payout for each player who makes a first deposit.
How is Godlike Partners different from a CPA network with the Olymp offer?
Godlike Partners is a direct advertiser of Olymp Casino. There’s no middleman between you and the offer, so the rate isn’t shared with a network, and feedback on traffic quality comes to you directly. The affiliate program has one official website: godlike.partners.
